About
I’m passionate about designing cool products and fostering an environment for deep creative exploration
Philosophy & Values
DESIGN PHILOSOPHY
My design philosophy is grounded around user needs and experiences, collaboration, and adaptability. I believe in creating products that not only meet user needs but exceed their expectations, providing delightful experiences through intuitive and accessible design.
This is achieved by deeply understanding user behavior, leveraging data-driven insights, and maintaining a seamless communication flow across product, design, and development teams
DESIGN VALUES
- Innovation: Encouraging creativity and out-of-the-box thinking to develop cutting-edge solutions that stand out in the market.
- Data-Driven Design: Utilizing analytics and user research to guide design choices and validate assumptions, ensuring decisions are grounded in evidence.
- Inclusivity: Ensuring designs are accessible and inclusive, catering to diverse user groups and providing equal access to all.
- Continuous Improvement: Committing to ongoing learning and refinement of design processes to enhance efficiency, quality, and user satisfaction.
Areas of Expertise
User Experience (UX) Design
The foundation of my methodology is a user-centric practice, keenly focused on understanding and addressing users’ needs, problems, and experiences. By gathering evidence and directly engaging with users, I aim to create products that are intuitive, efficient, and enjoyable to use.
User Interface (UI) Design Systems
I specialize in the visual and interactive aspects of a product, ensuring that designs are both aesthetically pleasing and aligned with the product’s voice. My goal is to provide tools that are accurate for users’ jobs to be done, creating cohesive and attractive interfaces that enhance the user experience.
User Research & Usability Testing
A data-driven approach is critical to ensuring that the products I design meet user needs and expectations. By systematically studying target users, I gain insights into their behaviors and needs, conducting tests to evaluate the effectiveness and usability of a product. These insights are vital for informing and improving design decisions.
Design Thinking & User Discovery
I utilize Design Thinking, a problem-solving approach involving empathy, ideation, research, and experimentation, to create user-centric solutions. Through deep user discovery, I understand user needs and challenges, strengthening the outcomes of my design thinking process.
Leading Growing Design Teams
As a senior team lead, I am passionate about nurturing design teams to foster a highly creative, dynamic, and collaborative environment. I focus on balancing the goals of designers, writers, content managers, design system managers, accessibility specialists, and researchers with those of technical, product, and leadership teams.
Product Management
I thrive in environments where I can work closely with product, leadership, and technology partners to oversee the development and lifecycle of a product, from concept to launch and beyond. I ensure that products meet market needs and business objectives through collaborative efforts.
Design Standards & Practice Adoption
I prioritize establishing and maintaining consistent design guidelines and best practices to improve the standard of product design. This approach ensures cohesive, efficient, and high-quality design work, allowing for regular reviews to address inconsistencies and improve user pathways.
Accessibility & Inclusive Design
I am committed to creating products that are accessible and usable by people of all abilities and backgrounds. As a queer person of color, I understand the importance of inclusive design principles in creating equitable and enjoyable experiences for everyone.